growing up, I loved board games. catan, monopoly, risk — you name it, I excelled in it. it’s no surprise that I grew up to be a creative strategist, where I get to bring my love of solving puzzles strategically and creatively into the professional world.
my work sits somewhere between the idea and the final asset. i help shape the thinking behind a project, organize the moving pieces, and turn early conversations into something people can actually see, read, watch, use, or build from.
i currently work across agency and production studio environments, supporting brand strategy, content strategy, website work, social media, podcast marketing, and video production materials. on any given day, that might mean writing website copy, building a content calendar, shaping brand direction, creating a production brief, organizing a podcast workflow, helping plan a shoot, or turning a client conversation into a deck that makes the next step clear.
i’m especially interested in work that brings strategy and media together: brand systems that become real content, videos that serve a bigger story, podcasts with a point of view, websites that make the work easier to understand, and social content that actually feels connected to the brand behind it.
i like figuring out what we’re making, why it matters, and how to make it work.